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Barbie drives Mattel's sales higher

Video Credit: Reuters Studio
Published on October 23, 2020 - Duration: 01:10s

Barbie drives Mattel's sales higher

Mattel reported a surprise rise in quarterly sales on Thursday and forecast more growth in the holiday season, as retailers rushed to restock their shelves of Barbie dolls and other toys in high demand from stuck-at-home kids.

Fred Katayama reports.

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Mattel

American toy and entertainment company

Barbie

Fashion doll brand manufactured by the American toy-company Mattel, Inc.

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